Social Media Toolkits for Public Health

Current project manager: Sandy Vasenda (past project manager Rose Driscoll)

The Office of Public Health Practice advisory committee to the Consortium of Eastern Ohio Master of
Public Health suggested that public health students would be a great help if they could help expand
social media resources to the health departments. We created an executive committee of faculty,
public health practitioners and students, and acquired a grant! You will find social media toolkits
for each each of the year, starting with week 35! You can receive a toolkit in the week prior to the
launch week by downloading from this website or contacting Amy Lee at to be
put on an email list or have access to a Google Drive folder.

Week 1 (1/6/20 to 1/12/20)--Folic Acid Awareness Week
(PDF / MS Word)
Week 2 (1/13/20 to 1/19/20)--Aging
(PDF / MS Word)
Week 3 (1/20/20 to 1/26/20)--
Smoking cessation (PDF  /MS Word)
Week 4 (1/27/20 to 2/2/20)--
Birth defects prevention month (PDF / MS Word)
Week 5 (2/3/20 to 2/9/20)--World Cancer Day (PDF / MS Word) Bonus toolkit materials
Week 6 (2/10/20 to 2/16/20)--Valentine's Day heart health (
PDF / MS Word)
Week 7 (2/17/20 to 2/23/20)--
Novel Coronavirus (2019-nCov) (PDF / MS Word)
Week 8 (2/24/20 to 3/1/20)--Eating Disorders Awareness Week (PDF / MS Word)
Week 8 (2/24/20 to 3/1/20) Black History Month (PDF / MS Word)

Week 9 (3/2/20 to 3/8/20)--National Nutrition Month--March (PDF / MS Word)
Week 10 (3/9/20 to 3/15/20)--
Depression awareness (PDF / MS Word)
Week 11 (3/16/20 to 3/22/20)--World Water Day (March 22) (PDF / MS Word)
Week 12 (3/23/20 to 3/29/20)--Amer. Diabetes Association Alert Day, 3/24/2020 (
PDF / MS Word)
Week 13 (3/30/20 to 4/5/20)--Motor vehicle safety (PDF / MS Word)

Week 14 (4/6/20 to 4/12/20)--National Public Health Week
(PDF / MS Word)
Week 15 (4/13/20 to 4/19/20)--Teen pregnancy prevention (PDF / MS Word)
Week 16 (4/20/20 to 4/26/20)--Spring cleaning (PDF / MS Word
Week 17 (4/27/20 to 5/3/20)--Climate change (PDF / MS Word)
Week 18 (5/4/20 to 5/10/20)--Hand Hygiene Day, 5/5/20 (PDF / MS Word)
Week 19 (5/11/19 to 5/17/20)--Asian American Heritage Month (PDF / MS Word)
Week 20 (5/18/20 to 5/24 20)--Dementia and Alzheimer's Disease (PDF / MS Word)
Week 21 (5/25/20 to 5/31/20)--Stroke Awareness Month (PDF / MS Word)
Week 22 (6/1/20 to 6/7/20)--Summer activities in your community (PDF / MS Word)
Week 23 (6/8/20 to 6/14/20--Pride Month (PDF / MS Word)
Week 24 (6/15/20 to 6/21/20)--Ticks (PDF / MS Word)
Week 25 (6/22/20 to 6/28/20)--Farmers markets and community gardens (PDF / MS Word)
Week 26 (6/29/20 to 7/5/20)--July 4th safety (PDF / MS Word)
Week 27 (7/6/20 to 7/12/20)--Ultraviolet Awareness Month (PDF / MS Word)
Week 28 (7/13/20 to 7/19/20)--Hot weather conditions (PDF / MS Word)
Week 29 (7/20/20 to 7/26/20)--Swimming safety (PDF / MS Word)
Week 30 (7/27/20 to 8/2/20)--COVID-19 and social distancing (PDF / MS Word)
Week 31 (8/3/20 to 8/9/20)--Workplace safety (PDF / MS Word)
Week 31 (8/3/20 to 8/9/20)--Opioid abuse prevention (PDF / MS Word) BONUS
Week 32 (8/10/20 to 8/16/20)--Oral health (PDF / MS Word)
Week 33 (8/17/20 to 8/23/20)--Back to school (PDF / MS Word)
Week 34 (8/24/20 to 8/30/20)--Eating healthy (PDF / MS Word)
Week 35 (9/2/19 to 9/8/19)--Measles, MMR, vaccinations (PDF MS Word)
Week 36 (9/9/19 to 9/15/19)--Healthy homes
(PDF / MS Word)
Week 37 (9/16/19 to 9/22/19)--Flu vaccine
(PDF / MS Word)
Week 38 (9/23/19 to 9/29/19)--Health and fitness 
(PDF / MS Word)
Week 39 (9/30/19 to 10/6/19)--Health literacy
(PDF / MS Word)
Week 40 (10/7/19 to 10/13/19)--Hispanic Heritage Month
(PDF / MS Word)
     Alternate topic resources from Mental Illness Awareness Week, October 6-12, 2019
Week 41 (10/14/19 to 10/20/19)--Halloween (Trick-or treat) safety
(PDF / MS Word)
Week 42 (10/21/19 to 10/27/19)--Lead Poisoning Prevention Week
(PDF / MS Word)
Week 43 (10/28/19 to 11/3/19)--Open enrollment for ACA plans
(PDF / MS Word)
Week 44 (11/4/19 to 11/10/19)--Daylight Saving checklist
(PDF / MS Word)
Week 45 (11/11/2019 to 11/17/19)--Infant care
(PDF / MS Word)
Week 45 (11/11/2019 to 11/17/19)--BONUS! Great American Smokeout (PDF / MS Word)
Week 46 (11/18/19 to 11/24/19)--Cold weather safety 
(PDF / MS Word)
Week 47 (11/25/19 to 12/1/19)--Food safety
(PDF / MS Word)
Week 47 (11/25/19 to 12/1/19)--BONUS! Public Health Thank You Day (PDF / MS Word)
Week 48 (12/2/19 to 12/8/19)--Avoiding colds (PDF / MS Word)
Week 49 (12/9/19 to 12/15/19)--Sleep hygiene (PDF / MS Word)
Week 50 (12/16/19 to 12/22/19)--Infectious diseases (PDF / MS Word)
Week 51 (12/23/19 to 12/29/19)--Reproductive health (PDF / MS Word)
Week 52 (12/30/19 to 1/5/20)--National Glaucoma Awareness Month (PDF / MS Word)


Social Media Strategy and Best Practices, September 9, 2019
Jay H. Dempsey, M.Ed., Social Media Team Lead, Digital Media Branch
Office of the Associate Director for Communication
Centers for Disease Control and Prevention

Jay Dempsey is the Social Media Team Lead in CDC's Office of the Associate Director for
Communication. He works with a talented group of specialists in implementing innovative ways of leveraging CDC's social media platforms, including Facebook, Twitter, Instagram and more, to share actionable public health content with a growing digital audience.

Interested in Being an Advisory Member/Toolkit Reviewer?
We are looking for advisory committee members to help with toolkit approvals! Contact Amy Lee at if you are interested. Below is a video that we created for our first meeting on 7/31/19!

How This Process Works

  • Students from public health schools and program sign up to lead the development of one of the      toolkits (the sign-up will be sent to your program director at your public health school or program)
  • The lead student on the social media development team will be added to the Google Drive for            that toolkit (gmail addresses will be necessary to edit the contents of the folder)
  • Student teams should complete the template by the designated date so that public health                     advisory team members can review the toolkit)
  • Public health and other advisory team members will approve (required three approvals)
  • Social media toolkit will be posted and emailed 1-2 weeks before the designated launch date!

Special Thanks to Our Contributors

  • Ron Graham, Dawn Cole, Jessica Wakelee--Lake County General Health District
  • Bobbie Erlwein--Centers for Disease Control and Prevention
  • Amy Lee, Lynn Clough, Kim Trowbridge, Rose Driscoll, Sandy Vasenda--CEOMPH
  • Amy Du--Northeast Ohio Medical University